" />
Web

Apple mobile web traffic eclipses that of desktop for the first time

Apple mobile web traffic eclipses that of desktop for the first time
darren.mccarra@sociable.co'

Chitika iOS v Mac OS X

Overall internet usage on Apple’s mobile products may have exceeded that of its desktop products for the first time, that’s according to web market share data from analytics firm Chitika.

The overall percentage of internet usage on iOS devices – the iPhone, iPad and iPod Touch – may have actually eclipsed that of Apple products running its desktop operating system, OS X – namely all forms of MacBook, Mac mini, iMac and Mac Pro.

In 2011, Apple sold around 93.2 million iPhones and over 40 million iPads. In the fourth quarter alone, Apple sold 17 million iPhones and 11 million iPads, but only 4.89 million Macs. As it stands, iOS currently accounts for 8.15% of all web traffic, while OS X now accounts for 7.96%.

A number of factors may be a play here. The record numbers of iOS device sales may be ebbing away at Mac OS X’s web traffic share, as would strong sales of other mobile devices, most notably Android. There will eventually come a time when overall mobile web traffic overtakes desktop web traffic.

However, StatCounter data doesn’t agree with Chitika. As of January 2012, Mac OS X web share stood at 7.33%, while iOS web share was significantly less at 1.71%. The vast difference in data makes it hard to confidently rely on either analysis.

View Comments (1)

1 Comment

  1. Pingback: Instagram & Draw Something Show Social’s Better By Design | | IntoxicativeIntoxicative

Leave a Reply

Your email address will not be published. Required fields are marked *

Web
darren.mccarra@sociable.co'
@darrenmccarra

Darren McCarra is co-editor of The Sociable. He has a keen interest in photography, all things mobile, and writing about technology and social media. You can follow him on Twitter, Facebook and Google+.

More in Web

automation software companies

New Automation Platform For Software Companies Boosts Users’ Life-Time Value

Tim HinchliffeJune 14, 2017
entrepreneurial

How doing one thing really well is the entrepreneurial rug that ‘really ties the room together’

Tim HinchliffeMay 26, 2017

Reconstructing the Great Library of Alexandria and the Digital Quest for Fire

Tim HinchliffeMay 25, 2017
instagram

Instagram Partners With AI Platform to Manage, Improve Social Engagements

Tim HinchliffeMay 24, 2017
seo

Transforming Search: First Machine-Assisted SEO Tool Launches for Ecommerce

Tim HinchliffeMay 23, 2017
ai

Down the Rabbit Hole: Top 3 Alternative Theories on AI with Mainstream Concerns

Tim HinchliffeApril 24, 2017
snowden

Outlaw Snowden Lectures Law Students: ‘There is no oath of secrecy in the US’

Tim HinchliffeApril 18, 2017
intercultural

Intercultural Understanding: The Key to Global Harmony in 2017

Peter MerryApril 14, 2017
cia

CIA Used Marble Framework to Cover its Tracks, Capable of Faking Russian Hacking

Tim HinchliffeApril 5, 2017