" />
Web

Apple mobile web traffic eclipses that of desktop for the first time

Apple mobile web traffic eclipses that of desktop for the first time
darren.mccarra@sociable.co'

Chitika iOS v Mac OS X

Overall internet usage on Apple’s mobile products may have exceeded that of its desktop products for the first time, that’s according to web market share data from analytics firm Chitika.

The overall percentage of internet usage on iOS devices – the iPhone, iPad and iPod Touch – may have actually eclipsed that of Apple products running its desktop operating system, OS X – namely all forms of MacBook, Mac mini, iMac and Mac Pro.

In 2011, Apple sold around 93.2 million iPhones and over 40 million iPads. In the fourth quarter alone, Apple sold 17 million iPhones and 11 million iPads, but only 4.89 million Macs. As it stands, iOS currently accounts for 8.15% of all web traffic, while OS X now accounts for 7.96%.

A number of factors may be a play here. The record numbers of iOS device sales may be ebbing away at Mac OS X’s web traffic share, as would strong sales of other mobile devices, most notably Android. There will eventually come a time when overall mobile web traffic overtakes desktop web traffic.

However, StatCounter data doesn’t agree with Chitika. As of January 2012, Mac OS X web share stood at 7.33%, while iOS web share was significantly less at 1.71%. The vast difference in data makes it hard to confidently rely on either analysis.

View Comments (1)

1 Comment

  1. Pingback: Instagram & Draw Something Show Social’s Better By Design | | IntoxicativeIntoxicative

Leave a Reply

Your email address will not be published. Required fields are marked *

Web
darren.mccarra@sociable.co'
@darrenmccarra

Darren McCarra is co-editor of The Sociable. He has a keen interest in photography, all things mobile, and writing about technology and social media. You can follow him on Twitter, Facebook and Google+.

More in Web

julian assange

Tickets for Q&A with Julian Assange go on sale despite rumors he’s missing

Tim HinchliffeNovember 30, 2016
snoopers

Tech-illiterate Parliament passes 500 page Snoopers bill into UK law

Tim HinchliffeNovember 29, 2016
smart-home

Vivaldi browser syncs IoT with smart-home lighting control

Tim HinchliffeNovember 24, 2016
trump hiring

Trump hiring candidates who ‘Won’t Embarrass the President’: How to apply

Tim HinchliffeNovember 14, 2016
losing traffic

5 ways to prevent your website from losing traffic

Guest ContributorNovember 13, 2016
attention

6 Tips for Writing Winning Content for Short Attention Span Readers

Guest ContributorNovember 5, 2016
seo monitoring

12 Free SEO Monitoring and Analysis Tools Every Business Needs

Guest ContributorOctober 30, 2016
cms-knife

A Publisher’s Swiss Army Knife: The Main Challenges to Creating a World Class CMS Platform

Guest ContributorOctober 28, 2016
ivy league

Winning A Place At An Ivy League School In The New Global Economy

Guest ContributorOctober 26, 2016