Categories: Web

Bing and Twitter renew search partnership, hint at “bigger and better” things

Update: Microsoft has confirmed that they have renewed their partnership with Twitter. The use of the words “bigger and better things” do still hint at something beyond tweets appearing in Bing’s search results. We’ll have to wait and see.

It appears that Twitter and Bing may be working on extending their search partnership agreement, or perhaps further integrating Twitter into other Bing or Microsoft services, as a clearly scripted conversation between the two companies unfolded on Twitter moments ago.

Bing has been integrating Twitter feed data into its search results since late 2009. That deal was supposed to expire later this year, so maybe these tweets are just affirmation of their continued partnership?

The conversation may also be seen as a jibe aimed directly at Google, who in July of this year decided not to renew their partnership with Twitter. Google are opting to integrate Google+ results instead.

There was some speculation during the summer that Microsoft would also axe their agreement with Twitter as they were unhappy with some of Twitter’s demands. These included giving Twitter more control over how tweets would be displayed among Bing’s search results, more links back to Twitter’s site and a larger percentage of revenue from ads that appeared next to tweets.

The full conversation reads,

https://twitter.com/bing/status/111199596297977857″ data-datetime=”2011-09-06T22:10:24+00:00

https://twitter.com/twitter/status/111199744856039424″ data-datetime=”2011-09-06T22:10:59+00:00

https://twitter.com/bing/status/111200559800909824″ data-datetime=”2011-09-06T22:14:14+00:00

https://twitter.com/twitter/status/111200813199785984″ data-datetime=”2011-09-06T22:15:14+00:00

https://twitter.com/bing/status/111201281141510144″ data-datetime=”2011-09-06T22:17:06+00:00

https://twitter.com/twitter/status/111201417062129665″ data-datetime=”2011-09-06T22:17:38+00:00

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

Recent Posts

DARPA ‘Generative Optogenetics (GO)’ seeks to program biology using light, could aid in ‘extended human spaceflight’

Apart from 'extended human spaceflight' for what other purposes could DARPA GO serve? perspective DARPA…

21 hours ago

Competing in the post-gatekeeper era: How the DMA is rewiring platforms, security, and market access

The Digital Markets Act (DMA) has joined the General Data Protection Regulation (GDPR) as one…

4 days ago

Horasis India Meeting to Spotlight India’s Global Ascent At Singapore Summit This Month

Amid several years of shifting global dynamics, it’s become increasingly clear that we are entering…

5 days ago

AI scams targeting businesses are surging: Here are the top 3 threats your team is likely to face in 2026 (Brains Byte Back Podcast)

Imagine a company interviewing a candidate for a senior IT role. The résumé checks out,…

5 days ago

AI Won’t Scale in Advertising Until Trust Does: How to Identify AI Tools That Deliver Quality Security and Expertise

At the start of the year, data suggested that only about a third of agencies,…

5 days ago

What It Means When Algorithms Say “I”: Toward a Theory of Digital Subjectivity

Picture an AI assistant you have worked with for the past five years. It knows…

6 days ago