Categories: Technology

Meet the new Windows logo that’s not a flag

Microsoft has unveiled the new Windows 8 logo. It moves aways from the accustomed four-colour flag to a cleaner, more window-like logo – which happens to look a lot like a Nordic Cross flag!

According to Microsoft, the new Windows 8 logo will help better reflect their Metro-style design principals, while reconnecting with “some of the powerful characteristics of previous incarnations”.

The original Windows 1.0 logo did resemble that of an actual window but evolved into a more flag-like symbol from Windows 3.1 onwards. Now, Microsoft want to “return it to its original meaning” and bring Windows “back to its roots”.

The new logo carries Microsoft’s Metro principals, a typography-based design language influenced heavily by Swiss graphic design, and is described as “authentically digital”. It has perspective that adds a slight sense of motion, which apparently aligns it with the “fast and fluid style you’ll find throughout Windows 8”.

The single Windows 8 logo that has been released is blue in colour, but this is variable and will change in hue to reflect personal user theme settings. Microsoft Windows 8 is expected to be released before the end of the year, possibly in October.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

View Comments

Recent Posts

CATALYST Launches Real-Time Satellite Intelligence Service for National Defense Agencies

For many decades, satellite images have played an important role in the arena of national…

25 minutes ago

Digital ID is the key to unlocking digital identity for the DPI panopticon

Your biometrics are your identification, your identity is you; together they feed the interoperable digital…

18 hours ago

AI enterprise Prezent wins back-to-back Inc. Power Partner Award

Inc.'s Power Partner Awards present the definitive list of B2B partners in the U.S. and…

2 days ago

Allie AI raises $5.2 million to advance autonomous intelligence in global manufacturing systems

AI continues to transform the operations of enterprises across the globe, including in manufacturing. In…

2 days ago

WEF founder launches ‘Schwab Academy’ to guide humanity through the ‘Intelligent Age’

At the age of 87 World Economic Forum (WEF) founder Klaus Schwab finds a new…

1 week ago

From Pilots to Practice. What Healthcare Professionals Say About AI.

AI is quickly becoming part of the healthcare toolkit. It’s reshaping how care is delivered,…

1 week ago