Categories: Web

Internet usage spikes during superstorm Sandy

Internet usage on the East coast of the United States spiked 114% on Monday as many workers and school-goers were confined to their homes during superstorm Sandy.

Sandvine, a company that works with internet service providers to improve customer experience, collected data from a singular, but unnamed, city on the East coast directly in Sandy’s path between 9am – 5pm EDT.

Internet usage surges during Hurricane Sandy

Internet usage increased 114% when compared to a similar period on a typical Monday during October. The increase was sustained throughout the day.

Usage patterns were said to be “similar to what is observed on weekday evenings”, with internet communication services and media consumption among the most popular activities.

Netflix witnessed a traffic volume increase of 150%, while Skype witnessed a service usage increase of 122%, with a notable spike around 5pm.

While these aforementioned high-bandwidth services are likely responsible for the majority of traffic surge, internet conversation around the topic was also huge. Facebook’s Journalism Program Manager Vadim Lavrusik posted the top 10 shared terms on Facebook in the United States yesterday morning. They speak for themselves;

  1. we are ok
  2. power – lost power, have power, no power
  3. damage
  4. hope everyone is ok
  5. trees
  6. made it
  7. safe
  8. thankful
  9. fine
  10. affected
Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

Recent Posts

Digital ID, programmable money pave way for ‘dystopian hellhole, horrific totalitarian regimes’: ESN at European Parliament

Digital ID, programmable money like Central Bank Digital Currencies (CBDCs), and AI are paving the…

2 days ago

Elon Musk says tariffs make solar artificially expensive in the U.S. But there is much more at play: Op-ed

Earlier this year, Elon Musk was direct about what comes next for the global economy:…

3 days ago

Britive Unified PAM Integrates with New Extended Plan for AWS Security Hub

Britive, provider of a unified privileged access management (PAM) platform, today announced its unified PAM…

3 days ago

Do AI Agents Dream of Digital Langoustines?

The shift that matters for agent commerce - From “Crypto AI” to general AI Today,…

1 week ago

WEF CEO Brende resigns without mentioning Epstein connections

Daring not to speak his name, today's WEF press release left out any mention of…

1 week ago

Building tomorrow’s creators: Inside a 9 year old’s AI education vision

According to a recent report by McKinsey, most organizations today are already experimenting with or…

1 week ago