Categories: Web

.XXX domains go on sale today, brands and celebrities given chance to block certain addresses

.XXX domains go on sale today.XXX domains go on sale today

.XXX domains go on sale today

ICM Registry, the body responsible for managing the new .xxx adult entertainment domain, has today begun to allow brands, celebrities and public figure to secure their .xxx domains, marking the beginnings of the so-called ‘online red light district’.

It’s hoped that .xxx domains will allow users “to surf porn safely” as the .xxx TLD (top-level domain) effectively verifies the legality of the site’s content, while also making it easier to parents, guardians and various institutes to filter out pornographic content.

ICM Registry is allowing brands and public figures up to 50 days to claim their domain as a means of guarding against cybersquatters. A one-off fee of around $200 will allow companies, celebrities and politicians to safeguard against domains like google.xxx, georgiasalpa.xxx or endakenny.xxx being used.

More than 4,000 celebrities, including Angelina Jolie, have already had their .xxx addresses blocked by ICM Registry. A further 15,000 .xxx domains have been blocked at the request of international governments and child protection groups.

After an initial 50-day period, a further 17 days is assigned for the exclusive selling of .xxx domains to those involved in the adult entertainment industry. Around 1,500 .xxx domains have already been scooped up by 35 different porn companies ahead of the TLD’s public launch on December 6th. ICM Registry are hopeful that 500,000 domain names will be sold by February 2012.

The .xxx domain is the first such TLD to be approved by ICANN since .CO in July 2010.

Image courtesy of Ryan Christopher VanWilliams on Flickr

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

View Comments

  • Good blog you've got here.. It's hard to find quality writing
    like yours these days. I really appreciate people like
    you! Take care!!

Recent Posts

K-12 schools set to transform how online learning is delivered with launch of Classroom Manager

The rapid advance of digital technology shows no signs of slowing any time soon. Given…

39 minutes ago

MWC 2025 Barcelona was the ultimate experiential marketing dream

Mobile World Congress (MWC) in Barcelona is the biggest annual event in the mobile technology…

2 days ago

GAN, Tec de Monterrey partnership highlights cross-border startup ecosystem building in Latin America amid trade dispute

Despite recent tensions between the United States government and Latin American countries over migration and…

6 days ago

This founder started out with US $5K to his name. Now, he owns a multi-million-dollar global business

Meet Nitin Seth, the Co-Founder and CEO of Screen Magic (SMS Magic), a messaging leader…

6 days ago

Building smarter: AI, the ultimate tool transforming an old-age industry

In this Brains Byte Back, we sit down with Hari Vasudevan, founder and CEO of…

7 days ago

When AI Goes Rogue: 8 Lessons from Implementing LLMs in the Healthcare Industry that Could Save the Future

By Santosh Shevade, Principal Data Consultant at Gramener – A Straive company All pharmaceutical companies…

1 week ago