Categories: Gaming

Microsoft boosts Xbox online, buys Al Gore funded video search site, VideoSurf

Credit: VideoSurf

Microsoft has boosted its search credentials with the buyout of VideoSurf (@videosurf | Facebook) – a Shazam-like video search engine founded in 2006 and partially funded by Al Gore.

Microsoft made the announcement today but could not be called on the amount it spent on the company, although TechCrunch suggests that the final bill could be in the region of $70billion.

Following Microsoft’s direction of using more natural means of interaction VideoSurf would seem like a comfortable fit in the Xbox 360 space.  At the moment you can get a look at VideoSurf in action using the (controversial) smartphone app, which allows you to use audio or video to find TV series and even individual episodes online.

Microsoft, which is on somewhat of a small spending spree this year, having purchased Skype for a reported $8.5 billion in May, plans on integrating the search technology into its Xbox 360 platform.  Microsoft has already said it will combine VideoSurf’s audio recognition technology with the voice search features it is releasing on the Xbox this Christmas.

VideoSurf will not just be targeted at indexing YouTube content, Microsoft says it plans on using the technology to index content from the likes of BBC, Bravo, Syfy, HBO and others in 2012, which it has signed content deals this year;

“Microsoft will bring nearly 40 world-leading TV and entertainment providers to Xbox LIVE, including Bravo, Comcast, HBO GO, Verizon FiOS and Syfy in the U.S.; BBC in the U.K.; Telefonica in Spain; Rogers On Demand in Canada; Televisa in Mexico; ZDF in Germany; and Mediaset in Italy.”

But this isn’t just good news for Xbox gamers, as Microsoft rolls out its unified interface across its mobile, tablet, PC, and gaming platforms in the next few months we may see VideoSurf functionality included as part of these.

Ajit Jain

Ajit Jain is marketing and sales head at Octal Info Solution, a leading iPhone app development company and offering platform to hire Android app developers for your own app development project. He is available to connect on Google Plus, Twitter, Facebook, and LinkedIn.

View Comments

Recent Posts

GAN, Tec de Monterrey partnership highlights cross-border startup ecosystem building in Latin America amid trade dispute

Despite recent tensions between the United States government and Latin American countries over migration and…

3 days ago

This founder started out with US $5K to his name. Now, he owns a multi-million-dollar global business

Meet Nitin Seth, the Co-Founder and CEO of Screen Magic (SMS Magic), a messaging leader…

4 days ago

Building smarter: AI, the ultimate tool transforming an old-age industry

In this Brains Byte Back, we sit down with Hari Vasudevan, founder and CEO of…

4 days ago

When AI Goes Rogue: 8 Lessons from Implementing LLMs in the Healthcare Industry that Could Save the Future

By Santosh Shevade, Principal Data Consultant at Gramener – A Straive company All pharmaceutical companies…

5 days ago

Digital Public Infrastructure will enable public, private entities to control your access to essential goods, services & mobility

Digital Public Infrastructure is a top-down agenda coming from unelected globalists, bureaucrats, and their partners…

2 weeks ago

Open Source Claims to Be a Meritocracy—So Why Are Companies Buying Their Way In?

Imagine that you are a maintainer of a widely used open source project relied upon…

2 weeks ago