Categories: Social Media

2012 was most socially active year ever, sharing up 23% [Infographic]

Spurred on by the London Olympics, the US Election, and Hurricane Sandy, and the proliferation of mobile devices facilitating the ease of sharing, 2012 was the most socially active year on the internet to date.

According to AddThis data aggregated across 14 million domains measuring the sharing habits of 1.3 billion people a month, social sharing in 2012 increased overall by 23% on the previous year.

Sharing on Facebook grew 18% in 2012, representing 51% of all sharing online. Twitter grew 55% but still represents only 15% of all sharing online. Sharing via email grew 17%, representing 9% of all sharing.

Surprisingly, print grew 32% in 2012, representing 8% of all sharing online.

Notable social winners in 2012 include Gangnam Style, The Dark Knight Rises and the iPhone 5 launch.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

Recent Posts

AI set to transform Product Development Lifecycle with new software engineering workbench

Innovation in software can lay claim to the very solutions that today have become the…

2 days ago

The Sociable’s 50 Under 50 Enterprise Executives

Rising from a decade of economic ambiguity, technological disruption, and the lingering specter of a…

2 days ago

UN to create taskforce on ‘disinformation’ affecting its mandate: Global Risk Report

Addressing disinformation has little to do with getting to the truth and everything to do…

2 days ago

Horasis addresses global turbulence with assembly of influential leaders in São Paulo, Brazil this October

After many years of relative stability, it seems clear we are now in a period…

1 week ago

A cyberattack or software update could trigger a robot insurgency: RAND

A future cyberattack or software update could trigger a robot insurgency, according to a report…

1 week ago

Off the grid: the rise of mobile charging amidst the electric vehicle revolution

In its century-long history, the automotive industry has not undergone a revolution quite as significant…

1 week ago