Categories: Social Media

Google+ Pages for brands and businesses have arrived

Google+ brand pages have finally arrived. Google made the announcement earlier today, enabling brands and businesses to legitimately connect with users on Google’s 40 million strong social network.

Google+ Pages look very similar to personal Google+ profiles, with the addition of a small icon to help distinguish the two. Vic Gundotra, Senior Vice President of Engineering at Google, commented,

“For businesses and brands, Google+ pages help you connect with the customers and fans who love you. Not only can they recommend you with a +1, or add you to a circle to listen long-term”.

In addition to Google+ Pages, Google has also introduced two ways to add pages to Google+ circles from within Google search results. The first method will see Google+ Pages included in search results, and the second method a new feature called Direct Connect.

Direct Connect works when searching for brands on Google Search. By typing ‘+’ in front of a query, like ‘+Pepsi’, Google features Google+ Pages in the search auto-suggest box.

Google+ pages launch partners include Angry Birds, Pepsi, and Barcelona FC.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

View Comments

  • Very interestingly its very easy to setup pages on Google + yet alone the power of people finding pages on search is awesome via search integration module Make Google+ pages in a snaphttp://thetechnologycafe.com/how-to-create-to-a-page-on-google-tutorial-pictures/

  • Very interestingly its very easy to setup pages on Google + yet alone the power of people finding pages on search is awesome via search integration module Make Google+ pages in a snaphttp://thetechnologycafe.com/how-to-create-to-a-page-on-google-tutorial-pictures/

Recent Posts

Balancing innovation and ethics: Chile faces national debate as proposed bill to regulate AI use advances

“It’s not that a country like Chile aspires to have a seat at the table…

2 days ago

WEF co-chair Hoffmann slated to make 1st appearance with new title at Sustainable Development Impact Meetings

The World Economic Forum (WEF) announces its first batch of speakers and sessions for the…

2 days ago

Planno: AI-powered prospecting platform helping solar enterprises identify opportunities faster and at scale

In today's market, massive solar enterprises are helping to accelerate the transition to renewable energy.…

3 days ago

Beyond Paperwork: How empathy is starting to matter in the financial industry

The so-called Great Wealth Transfer is no longer a distant prediction. It is estimated that…

5 days ago

WEF publishes blueprint to monetize everything in nature

The WEF claims that Larry Fink & Andre Hoffmann's work on the board 'do not…

6 days ago

Fabian Society outlines how govt can ‘upscale circular economy’

How long until the wolf sheds its sheepskin? Fabians are sleepwalking society towards the 'own…

1 week ago