Categories: Social Media

Twitter’s Dublin office & self-service ads platform take a step closer

Things are moving apace for Twitter’s Dublin offices and the company’s self-service ad platform. Two weeks ago it hired Dublin Googler Stephen McIntyre to head up the ad platform and on Friday McIntyre confirmed that his new job starts next Monday (March 12).

Tweeting in reply to a question from the Undergraduates’ Awards Programme Director, Louise Hodgson (@LouHodg),  McIntyre said that he starts in his role as Online Sales and Operations next week.  He also mentioned that more jobs will be up for grabs in Twitter Ireland “in a few weeks.”

https://twitter.com/stephenpmc/status/178195646354948097″ data-datetime=”2012-03-09T19:08:47+00:00
Twitter’s self-service ad platform was piloted in late 2011 with fewer than 100 companies and is due to fully launch later this year.  The system is designed to allow advertisers to manage their Twitter ad campaigns without the need to interact with sales reps.  The service has been undergoing a gradual release and since February US companies that accept American Express have been able to sign up.

Twitter is pushing their ads platform hard this year as the social network continues to see impressive growth in traffic and membership.  The site is currently offering $100 to the first 10,000 US “Cardmembers and merchants that register” for the platform, which is due to fully launch at the end of the month.

Even with the gradual release schedule Twitters’ self-service ad platform is expected to be a money spinner for the company.  eMarketer Inc expects Twitter to sell over $260 million worth of ads this year, up from $140 million in 2011.

As for Ireland, Twitter currently has three roles on its jobs site for Dublin, these are in the areas of administration, user safety and spam-busting.

Ajit Jain

Ajit Jain is marketing and sales head at Octal Info Solution, a leading iPhone app development company and offering platform to hire Android app developers for your own app development project. He is available to connect on Google Plus, Twitter, Facebook, and LinkedIn.

View Comments

  • @CathalGillen And still less than 100 followers #mostcrapfamousperson #especiallyconsideringthecontext

  • @CathalGillen And still less than 100 followers #mostcrapfamousperson #especiallyconsideringthecontext

Recent Posts

MWC 2025 Barcelona was the ultimate experiential marketing dream

Mobile World Congress (MWC) in Barcelona is the biggest annual event in the mobile technology…

8 hours ago

GAN, Tec de Monterrey partnership highlights cross-border startup ecosystem building in Latin America amid trade dispute

Despite recent tensions between the United States government and Latin American countries over migration and…

5 days ago

This founder started out with US $5K to his name. Now, he owns a multi-million-dollar global business

Meet Nitin Seth, the Co-Founder and CEO of Screen Magic (SMS Magic), a messaging leader…

5 days ago

Building smarter: AI, the ultimate tool transforming an old-age industry

In this Brains Byte Back, we sit down with Hari Vasudevan, founder and CEO of…

5 days ago

When AI Goes Rogue: 8 Lessons from Implementing LLMs in the Healthcare Industry that Could Save the Future

By Santosh Shevade, Principal Data Consultant at Gramener – A Straive company All pharmaceutical companies…

6 days ago

Digital Public Infrastructure will enable public, private entities to control your access to essential goods, services & mobility

Digital Public Infrastructure is a top-down agenda coming from unelected globalists, bureaucrats, and their partners…

2 weeks ago