Live from the 2012 Social Media Awards #sockies

Social Media Awards 2012We’re live from the 2012 Social Media Awards (@socMediaAwards | Facebook) in Dublin’s Mansion House with the winners, runners up, and other shenanigans.

Before the winners are revealed you can catch up on who’s nominated over here.  The doors are open from 7 with the main event taking place from 8.

As usual @darrenmccarra s live tweeting over @thesociable.

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38 comments
thesociable
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@damienmulley There were twice as many entries this year as last year - and over 100 judges

thesociable
thesociable moderator

A few words from Bord Gais Energy before we find out that the grand winner is @VodafoneIreland

thesociable
thesociable moderator

The Irish Labour Party General Election Campaign

 

thesociable
thesociable moderator

Best use of social media in an election campaign goes to ...

thesociable
thesociable moderator

Social media effectiveness goes to lidl, if only they were here.

 

thesociable
thesociable moderator

The best mobile app (Marketing) goes to CarZone.ie

 

thesociable
thesociable moderator

The best use of social media by State body award goes to @Failte_Ireland

 

thesociable
thesociable moderator

The best Online PR campaign goes to, like totally, OMG! Jedward’s Dream Factory on TRTÉ

 

thesociable
thesociable moderator

#ricksballs is trending in Ireland

thesociable
thesociable moderator

Wanna win an iPad? @sageireland are givin' one away

thesociable
thesociable moderator

Innovative use of social media winner is @Brando_Digital

thesociable
thesociable moderator

Best use of social media for a sponsorship campaign is @O2IRL  Rugby

thesociable
thesociable moderator

The Best business Twitter campaign winner is Buyers Broker for #irishauction

thesociable
thesociable moderator

@eircom broke the ball pit!

thesociable
thesociable moderator

Best business Twitter account goes to @spin1038 - their second win of the night

thesociable
thesociable moderator

Best business Twitter account (Marketing, sales) goes to @irishrail and @eircom 

thesociable
thesociable moderator

Next up is the amazingly titled Integrated Facebook campaign (Page, app and ads), which goes to Lidl Ireland.

thesociable
thesociable moderator

But there's no one from Lidl here!

thesociable
thesociable moderator

Third up is Best Facebook Page for non-profit/organisation is Cork Opera House

thesociable
thesociable moderator

Next we have the Best Facebook Page for a business (Owner managed)  is Spin 103

thesociable
thesociable moderator

First up - Facebook Page for a business (Non-campaign) goes to The National Lottery

thesociable
thesociable moderator

The first person to spot a porn bot on Twitter and shot out bingo at the event will get a prize.  Sounds perfectly normal...

thesociable
thesociable moderator

Tonight's entertainment for #sockies is #pornbotbingo

thesociable
thesociable moderator

So, there are beach balls with prizes in them

thesociable
thesociable moderator

That's the five minute warning - we're about to start

thesociable
thesociable moderator

The hastag for the event is #sockies (or #sockies12) but we prefer #sockies

thesociable
thesociable moderator

@richoshea has arrived, as have most of the country's digirati 

thesociable
thesociable moderator

Huge crowd here tonight, nearly twice as many in attendance as last year