Mobile

Augmented Reality Comes to GPS Navigation, So No More Driving into Lakes!

Augmented Reality is now being used by the world leader in GPS navigation technology, allowing a virtual overlay to live cameras in real-time.

Remember the woman who last year drove 100 feet into the freezing waters of Lake Ontario because she was following her GPS a little too precisely?

Well, now with the latest application of Augmented Reality (AR) to the world’s leading GPS navigation system, blindly following a purely animated GPS map while on the road is a thing of the past.

Sygic’s new AR feature uses a smartphone’s GPS and camera to implement an augmented reality-powered GPS navigation system. With the AR feature, the driver no longer needs to follow a map on their phone. Instead, they’re guided by a virtual path on the smartphone camera preview.

“Our new AR capability isn’t just a shiny new tool. Whether you’re in the car with your loved-ones, friends or by yourself, the AR featured is designed promote the highest form of road safety,” said Sygic CEO Michal Stencl.

Read More: Sygic launches 1st 360° travel VR app in Oculus Store

The new AR feature is not only intuitive, but it’s also safer than traditional navigation apps. Drivers can rest assured they won’t miss anything crucial on roads or highways, as the real-time camera preview enables them to check conditions on the screen without impacting driving safety.

That means no more driving into lakes like Steve Carell’s Michael Scott from NBC’s The Office.

According to a 2015 Pew Research Center study, 67% of smartphone users surveyed said they occasionally use their phones for turn-by-turn navigation while driving. Even more, 31 percent said they frequently use navigation apps.

Described as one of the world’s most successful apps by the BBC, Sygic is the first premium navigation app to take advantage of AR for user’s safety and offer an even better experience from navigation. The AR feature called Real View Navigation is available for all Android and iOS users as in app purchase for only $8.99.

Michal Stencl, CEO of Sygic

“We are so pleased to make Sygic’s AR feature available to users around the world. We understand the value of bringing the latest technology features into Sygic GPS Navigation, and to bringing smart life to your device,” added CEO Stencl.

Other Sygic features include real-time traffic and gas price updates, parking suggestions, daily warning of speeding cameras, and the ability to project navigation on one’s windshield at night.

Read More: How Mixed Reality is Transforming Collaborative Cancer Research

As opposed to Virtual Reality (VR), Augmented or Mixed Reality (AR, MR) works by mapping holograms over real, physical space through the help of a head set. With Mixed Reality, you can still see and interact with your immediate environment instead of being absorbed completely in a simulated world like with VR.

Tim Hinchliffe

The Sociable editor Tim Hinchliffe covers tech and society, with perspectives on public and private policies proposed by governments, unelected globalists, think tanks, big tech companies, defense departments, and intelligence agencies. Previously, Tim was a reporter for the Ghanaian Chronicle in West Africa and an editor at Colombia Reports in South America. These days, he is only responsible for articles he writes and publishes in his own name. tim@sociable.co

View Comments

  • Wow, It is pretty amazing. It is the good news that Augmented Reality is progressing day by day. I am sure it is the best time learn app development as soon as possible.

  • There is a fundamental disconnect between the wealth of digital data available to us and the physical world in which we apply it. While reality is three-dimensional, the rich data we now have to inform our decisions and actions remains trapped on two-dimensional pages and screens.

Recent Posts

How GPUs, widely used in gaming, are helping doctors get better look inside us

In the late 19th Century, physicians began inserting hollow tubes equipped with small lights into…

5 hours ago

Top Five Trends Shaping Gaming in 2025

This year wasn’t exactly what the video gaming industry expected — it declined by 7%…

2 days ago

Why data flywheels are the key to sustainable growth in 2025 

By Oren Askarov, Growth & Operations Marketing Director at SQream Becoming “data-driven” has become a…

2 days ago

Swiss-based Horasis to host its Asia Meeting in Dubai, United Arab Emirates 

Horasis Asia Meeting, led by German entrepreneur Frank Jurgen-Richter, will take place this year on the…

5 days ago

Startup ecosystem in Sevilla welcomes the return of Techstars Startup Weekend

Techstars is one of the world's most recognized startup organizations, helping to support countless founders…

5 days ago

Three ways that BioPharma is leveraging AI to tackle mounting cost pressures 

Article by Vikram (V) Venugopal, General Manager, VP BioPharma at Prezent, Partner at Prezentium Biotech…

7 days ago