The blur Group, the company whose professional creative crowdsourcing programme has caused a stir in the British and international designer and corporate communities has announced the launch of their affiliate programme.
While crowdsourcing has almost become a household word its perception as an advertiser's novelty, suitable only for advertising mobile phones, is gradually being eroded. More and more organisations are realising the possibilities of crowdsourcing as a business tool and one organisation, the blur Group, is using a innovative approach.