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Social Media

Google+ Pages for brands and businesses have arrived

Google+ Pages for brands and businesses have arrived
darren.mccarra@sociable.co'

Google+ brand pages have finally arrived. Google made the announcement earlier today, enabling brands and businesses to legitimately connect with users on Google’s 40 million strong social network.

Google+ Pages look very similar to personal Google+ profiles, with the addition of a small icon to help distinguish the two. Vic Gundotra, Senior Vice President of Engineering at Google, commented,

“For businesses and brands, Google+ pages help you connect with the customers and fans who love you. Not only can they recommend you with a +1, or add you to a circle to listen long-term”.

In addition to Google+ Pages, Google has also introduced two ways to add pages to Google+ circles from within Google search results. The first method will see Google+ Pages included in search results, and the second method a new feature called Direct Connect.

Direct Connect works when searching for brands on Google Search. By typing ‘+’ in front of a query, like ‘+Pepsi’, Google features Google+ Pages in the search auto-suggest box.

Google+ pages launch partners include Angry Birds, Pepsi, and Barcelona FC.

View Comments (6)

6 Comments

  1. tangentfairy

    November 7, 2011 at 11:09 PM

    @thesociable Oh no, this is how it turns into another Facebook :(

  2. tangentfairy

    November 8, 2011 at 12:09 AM

    @thesociable Oh no, this is how it turns into another Facebook :(

  3. geweatho@freemail.ms'

    FindFiles.net

    November 8, 2011 at 10:35 AM

    This is an exciting development. For the search engine FindFiles.net we have created our corporate G+ page: https://plus.google.com/105572640439945356224/posts It will be interesting to see how these brand pages will work out.

  4. geweatho@freemail.ms'

    FindFiles.net

    November 8, 2011 at 11:35 AM

    This is an exciting development. For the search engine FindFiles.net we have created our corporate G+ page: https://plus.google.com/105572640439945356224/posts It will be interesting to see how these brand pages will work out.

  5. samzbest@gmail.com'

    technologycafe

    November 9, 2011 at 2:07 AM

    Very interestingly its very easy to setup pages on Google + yet alone the power of people finding pages on search is awesome via search integration module Make Google+ pages in a snaphttp://thetechnologycafe.com/how-to-create-to-a-page-on-google-tutorial-pictures/

  6. samzbest@gmail.com'

    technologycafe

    November 9, 2011 at 3:07 AM

    Very interestingly its very easy to setup pages on Google + yet alone the power of people finding pages on search is awesome via search integration module Make Google+ pages in a snaphttp://thetechnologycafe.com/how-to-create-to-a-page-on-google-tutorial-pictures/

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darren.mccarra@sociable.co'
@darrenmccarra

Darren McCarra is co-editor of The Sociable. He has a keen interest in photography, all things mobile, and writing about technology and social media. You can follow him on Twitter, Facebook and Google+.

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