So concludes the inaugural and very successful Measurement.ie conference, with organiser Damien Mulley hinting at a another similar event before the end of the year.
If you missed the conference, check out of live commentary from earlier today or our Twitter stream. Alternative, search the event’s hashtag on Twitter. Meanwhile, here’s some images we captured during today’s proceedings:

National College of Ireland, our venue for the day

Laurence Veale: Google Analytics and tracking leads and sales

Stephen Jio: The qualitative rewards of social media

Dena Walker: Measuring return on social investment

Mat Morrison: How to read Facebook statistics

Morning discussion panel: Value of a follower, featuring Kim Gillick, Nick McGivney and Stephen O'Leary

Morning discussion panel featuring Kim Gillick and Nick McGivney

Dermot Daly: Adding analytics to your mobile apps

Gina Bowes: Measuring the strategy of an organisation

Afternoon discussion panel: Future of measurement, featuring Mat Morrison, Charlie Ardagh, Barry Hand and Kieran Flanagan

MC Rick O'Shea is a happy mood!

Event organiser Damien Mulley