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Guinness Darklife via Irish International
Entertainment

Guinness’s ‘There is more life in the dark’ campaign airs on Irish television

Irish International BBDO is premiering its new international ad for Diagio’s Guinness brand, Dark Life, on Irish television this weekend. The latest in Guinness’s iconic commercials uses state-of-the-art digital post production techniques, as well as some nice Canon 5D digital cameras, to superimpose the famous stout’s head settling over some global cityscapes. It was directed by French director Frederic Planchon and filmed in cities from New York, Bogota & Hong Kong