Live blog: Updates from The Social Media Awards 2011 #smedwards

This it for the Social Media Awards – See you on October 22nd for the Web Awards

The big one – Best Use of Social Media (ever in the universe)

And the winner is… Meteor_Mobile

There is going to be a wall off the a prize (winner gets an iPod)

The Virtual Graffiti Wall

Agency for use of Social Media – Sponsored by Newsletter.ie goes to Irish International

The nominees were,

Rothco
CKSK
Radical
Bua Marketing
ICAN
Irish International
Simply Zesty
Eighty Twenty
Neworld
Pembroke
Bluecube Interactive

Integrated Social Media Campaign – Sponsored by GrabOne.ie goes to Meteor for their Christmas campaign

The nominees were,

Defence Forces
Currys/PC World
eMobile
Morning Ireland, RTE
Meteor
Barnardos
Vodafone

Social Media Effectiveness – conversions, metrics etc – Sponsored by Kantar Media goes to Morning Ireland, RTE

The nominees were

Buyers Broker
Morning Ireland, RTE
Irish Premature Babies
Action Breast Cancer
Toyota Ireland
Bank of Ireland – Dragon’s Den
Lucozade

Innovative Use of Social Media – Sponsored by Arekibo – RTE’s The Rumour Room

(They are sitting in front of us and are very excited)

The nominees were,

Today FM – Ray D’Arcy Show
Harry’s Bar and Restaurant
Tourism Ireland
Morning Ireland, RTE
Meteor
Belfast Telegraph True Colours App
Action Breast Cancer
RTE’s The Rumour Room

Best Use of Social Media For A Sponsorship Campaign goes to Bank of Ireland Leinster Blue Magic

The nominees were,

Bank of Ireland Leinster Blue Magic
Toyota Ireland
Wedding Dates
Bank of Ireland – Dragon’s Den
Betfair – ElectionPredict.com
98FM

Customer Care using Social Media (Integrated) – Sponsored by DoneDeal goes to Vodafone

Nominees were,

Grace App
ESB Electric Ireland
Tourism Ireland
Eircom, eMobile, Meteor
Blacknight
Vodafone Ireland

Best Mobile App goes to Oxygen 2010

The nominees were,

Grace App
Today FM
Eco Appz
Oxegen 2010
Heineken Cup iPhone App
Leinster Legends
Spin 1038

Use of Social Media by State Body/Org – Sponsored by pTools goes to The Defence Forces (the audience loves a man in uniform)

The nominees were,

Defence Forces
Irish Rail
Bord Bia
Tourism Ireland
Enterprise Ireland
Environmental Protection Agency
Western Development Commission

Nearly at half time (gents to the right, ladies to the left)

Online PR Campaign – Sponsored by ESOF 2012, Dublin City of Science goes to Wedding Dates

Nominees are,

Sandtex Ireland
Pizza Hut Delivery
Flowers Made Easy
Making Things Look Better
Vodafone Ireland
Wedding Dates

Video/Video Campaign (non broadcast) – Sponsored by Publicis QMP goes to Laughing Kookaburra (with thanks to his Wolfpack *howls from back stage*)

Nominees were,

Grace App for Autism
Wicklow TV
The Science Gallery
Flowers Made Easy
Event Junkies
Laughing Kookaburra
Wedding Dates

Blog of a Business – Sponsored by Frontline LED goes to Curious Wines

* Simply Zesty – http://www.simplyzesty.com
Garrendenny Lane – http://www.garrendennylane.com/blog
La Cucina – http://italianfoodies.ie/
Neworld – http://blog.neworld.com/
RABODirect – http://www.rabodirect.ie/blog/default.aspx
Blacknight – http://blog.blacknight.com/
Curious Wines – http://www.curiouswines.ie/blog/

@eircom are dancing on stage – woo

Best Twitter Account – Customer support goes to the guys at @eircom

Wheelworx – @wheelworx
What’s On NI – @whatsonni
Tourism Ireland – @discoverireland, @gotoirelandgb, @gotoirelandus
Eircom – @eircom
Irish Weather Online – @iweatheronline
Blacknight – @blacknight
We Are UPC – @UPC_HelpsYou_IE
Vodafone Ireland – @vodafoneireland

Rick O’Shea offering wood (en USBs)

Best Business Twitter Account – Marketing and Sales goes to our friends at @Blacknight

Nominees were,

Grace App – @graceapp
La Cucina – @italianfoodie
My Lunch IE – @mylunchie
Realex Payments – @realexpayments
Silicon Ireland – @siliconireland
Newstalk 106-108 – @newstalkfm
TV3 Xpose – @TV3Xpose
Blacknight – @Blacknight
Curious Wines – @curiouswines

Integrated Facebook Campaign (Page, App and Ads) goes to Maltesers Ireland (woo)

Nominees were,

Jelly Bean Factory – http://www.facebook.com/JellyBeanFactory
Glenisk Organic – http://www.facebook.com/GleniskOrganic
MummyPages – http://www.facebook.com/MummyPages
eMobile Ireland – http://www.facebook.com/emobileireland
Pizza Hut Ireland – http://www.facebook.com/getafreepizza
Tourism Ireland – http://www.facebook.com/IrelandTown
Lidl Ireland – http://www.facebook.com/lidlireland
Maltesers Ireland – http://www.facebook.com/maltesersireland
ABSOLUT Ireland – http://www.facebook.com/ABSOLUT.Ireland
Toyota Ireland – http://www.facebook.com/toyotaireland

Best Facebook page for a business goes to Meteor. They say thanks a million.

Rick is talking about the virtual graffiti wall (it’s amazing) and yes, the styrofoam is back, not on to Integrated Facebook Campaign

Best Facebook for a non profit goes to Dublin Zoo

Check our their facebook page for a photo of us cheering them

Award number one –

Facebook page for a Business goes to…Spin 1038

Here we go #smedwards11 #sockies

The muffins are back! http://yfrog.com/gywizrtj #sockies #smedwards #iba11

We’re at the social media awards http://yfrog.com/hs8f1kfj #sockies #smedwards