animals Archives - The Sociable

vr, ar, zoo, girl wearing vr glasses with fish

Will AR, VR kill zoos or is it time for zoos to tech up?

12.5K

As immersive technology such as Augmented Reality (AR) and Virtual Reality (VR) bring viewer and viewee virtually closer to each...

Technology

3D printing can end poaching, flood market with indistinguishable counterfeits

Sam Brake Guia5 years ago

3.49K

It is fair to say that animal lovers are unlikely to be advocates of the Trump administration, given his complete...

Mobile

Animal welfare groups enlist animojis to spread endangered species awareness

Nicolas Waddell5 years ago

2.39K

The International Fund for Animal Welfare has teamed up with Bare Tree Media to spread awareness about endangered species using...

Meme

Dublin’s snow covered penguins become big web-hit in the #bigfreeze

Piers Dillon Scott12 years ago

2.43K

The snow might be causing chaos for commuters but there are 14 residents of Dublin for whom the snow is a little bit more welcome, the penguins of Dublin Zoo. The Irish Times’ Róisín Ingle reports that Irish workers are logging on in huge numbers to view the live video feed the penguins.

Brains Byte Back

Brains Byte Back interviews startups and industry leaders that tap into how our brains work. Together with our guests, we explore how knowledge & technology intersect to build a better, more sustainable future for humanity. If you’re interested in ideas that push the needle, and future-proofing for the new information age, join us every other Friday on Spotify, Apple Podcast, or wherever you listen to your podcast.

Episode Description below⬇️

Leave an iTunes review here – https://apple.co/3i60XWu

Subscribe on Youtube here – https://bit.ly/3o1M4Z3

Find out more about our sponsor Publicize here – https://bit.ly/3BqDUxc

One week before the pandemic hit, unaware of what was about to take place worldwide, Taylor Hersom quit his job as a Chief Information Security Officer for a local firm in Austin, Texas in the hopes of finding a similar position elsewhere.

Between working at Deloitte where he advised Fortune 500 companies on compliance and security tactics, and his more recent position at the local firm, Hersom didn’t anticipate finding a new job to be a difficult feat.

However, as the pandemic set in, his interview offers dried up, and he turned to UpWork in pursuit of a job. In the beginning, he applied for as many posts as he could find in order to build up his review score.

He began taking on clients and quickly realized that startups needed a lot of help with security and compliance, and he knew this could become a genuine business for him. But what he didn’t realize was just how in demand his services would be.

As time went on, Hersom moved away from UpWork and took on staff to build a team in order to meet demand. Shortly after this, on January 1, 2021, his new company Eden Data was born.

In today’s episode of the Brains Byte Back podcast, Hersom, CEO and Founder of Eden Data, shares how the team has grown in such a short period of time by taking a positive approach to security instead of the traditional fear-based approach.

In other words, instead of securing customers using fears tactics such as telling prospects if they get hacked they will be fined, receive bad PR, or be hated, Hersom advocates that strong security can show prospects that you care about them and their data, which can successfully close more deals.

Hersom also shares how their subscription approach to security and compliance has helped them stand out in this market, allowing them to scale alongside the startups they work with.