waddell

Nicolas Waddell

Nicolas has spent time in Asia, Canada and Colombia watching people and wondering just what the heck they'd do without their phones; but only because he wonders the same of himself.

Business

Tackling high turnover in call centers with Tenacity

Nicolas Waddell5 years ago

8.62K

High turnover is a constant issue for call centers. A 2015 study revealed that employee turnover across the board is...

Business Technology Web

New blockchain-SAP marketplace ushers in ‘second generation of the internet’

Nicolas Waddell5 years ago

11.8K

Equidato Technologies AG, the joint venture between blockchain distribution platform DECENT and Venaco Group has announced its unveiling of SophiaTX,...

Business Entertainment Technology

Technology’s solutions to ticket touts

Nicolas Waddell5 years ago

3.71K

Technology has taken it upon itself to battle the growing stranglehold that ticket tout (scalpers) have on the live music...

Business Entertainment

British drinking culture being revived through fun and games

Nicolas Waddell5 years ago

2.55K

It used to be that the whole after-work or weekend ritual consisted of you nipping to the pub with your...

Business Technology

The changing tides of currency: payment industry rides the waves of technological advancement

Nicolas Waddell5 years ago

4.76K

Money may currently be what makes the world go round, but it hasn’t been around forever. The beginnings of what...

Technology

How tech is catering to seniors in both the workplace and through video games

Nicolas Waddell5 years ago

4.14K

Technology is seen as a young person’s game. The average age of the top tech companies in the world ranges...

Technology

How technology is changing food

Nicolas Waddell5 years ago

5.44K

Obviously, it is impossible to live without food, and nowadays it seems it is becoming increasingly difficult to live without...

Business Technology

Relink Labs: Job searching in the 21st century

Nicolas Waddell5 years ago

2.55K

When I finished school my parents’ first demand was that I start pounding the streets with a backpack full of...

Technology

Startup using AI to personalise cancer treatments

Nicolas Waddell5 years ago

2.14K

An Emeryville startup has recently received $93 million in funding for the development of its AI-assisted immunotherapy cancer treatment. The...

Social Media Technology

How technology has stressed us all out, and how it can help

Nicolas Waddell5 years ago

14.3K

Anxiety has always plagued mankind. Historically there has always been lots for the human mind to worry about- where one...

Technology

Companies make millions selling your data, why not sell it yourself?

Nicolas Waddell5 years ago

87.1K

Facebook and other big companies are taking your data and selling it off to third parties. It’s one of those...

Business Technology

Top IT companies ranked worldwide: How to win the offshore gamble

Nicolas Waddell5 years ago

20.7K

International IT outsourcing is becoming a great way for small businesses to afford complex tech solutions, but still problems persist....

Entertainment

Startups and entrepreneurs get on board for Cologne’s Pirate Summit

Nicolas Waddell5 years ago

3.47K

The Pirate Summit, Europe’s largest invitation only conference for early-tech startups, is landing in Cologne on September 6. The event...

Science Technology

Humans might not always make the best decisions, but algorithms can

Nicolas Waddell5 years ago

1.9K

We are faced with thousands of decisions every day with an infinite number of possible outcomes. In light of this,...

Technology

AI can now moderate social media and protect brands from trolls and hate speech

Nicolas Waddell5 years ago

2.74K

Social media moderating for big brands can be pretty hard. The amount of content that can be posted every day is...

A nonprofit startup from the Bay Area is hoping to halt gentrification by encouraging tech companies to lend a hand

Business

Non-profit start-up looking to techies to halt gentrification

Nicolas Waddell5 years ago

2.26K

A nonprofit startup from the Bay Area is hoping to halt gentrification by encouraging tech companies to lend a hand....

Business

Tech companies falling behind on disabled employment

Nicolas Waddell5 years ago

3.01K

Technology has done a lot for people with disabilities, from 3D Printing of artificial limbs to the developing stabilizing spoons...

Mobile Technology

Best apps to simplify your next holiday

Nicolas Waddell5 years ago

2.63K

Holidays should be a time of relaxation, but we’ve all had those trips where, at some point, we’ve wished we...

Technology

Personalized gifts to impress everyone from friends to co-workers and clients

Nicolas Waddell5 years ago

3.33K

I used to hate buying presents for people I barely knew. In fact, I hated it so much that eventually...

Mobile

Animal welfare groups enlist animojis to spread endangered species awareness

Nicolas Waddell5 years ago

2.34K

The International Fund for Animal Welfare has teamed up with Bare Tree Media to spread awareness about endangered species using...

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Brains Byte Back

We explore how our brains, psychology, and society are impacted by the ever-evolving technology that surrounds us. If you want to be better prepared for the new information age, have a healthier relationship with technology, and get more out of life using top technology and psychology hacks, this is the podcast for you! Every other Friday we bring you interviews with leading experts in the fields of technology and psychology combined, with past guest speakers such as New York Times journalists, MIT Professors, and C-suite executives of top tech companies.

Episode Description below⬇️

Leave an iTunes review here – https://apple.co/3i60XWu

Subscribe on Youtube here – https://bit.ly/3o1M4Z3

Less than 9% of the 300 million tonnes of plastic produced every year is actually recycled. In order to change this, we must first see a change in consumer behavior.

In today’s episode of the Brains Byte Back podcast, we explore how the Everything as a Service (XaaS) economy stands to be a vital tool to create a more sustainable society, alongside how this economy is impacting consumer culture on a wider level.

To do this we are joined by Lincoln Lincoln, Head of Global Sales & Customer Success at CloudBlue.

We kick off the show by discussing the rise of subscription services, and Lincoln shares the example of Stellantis, a global automaker that he claims generates 20% of its revenue from subscription services for its cars.

With this new approach to a subscription-based model, Lincoln argues that the days of buying a car with a one-time purchase and watch it depreciate as you drive it out of the forecourt are over.

He also shares how features in cars are now sold as subscriptions, such as BMW announcing that heated seats can now be used as a pay-as-you-go service, so you can turn it on during winter, and off during the summer. Meaning you only pay for what you want, when you want it.

Additionally Lincoln highlights how the XaaS economy is raising our expectations and demands as consumers.

He draws on the example of the exercise bike company Peloton, and advocates that no longer do we buy a simple exercise bike, but we now expect this bike to challenge our fitness goals and produce content that motivates us.

And finally, we discuss how subscription services stand to increase sustainability by encouraging the production of products that stand the test of time, and discourage models such as planned obsolescence.

Lincoln advocates that this is because in this modern economy, rather than selling a product as a one-time purchase, when it is sold as a subscription, the consumer benefits because they pay as they go, and the manufacturer is encouraged to create an asset or product that works for as long as possible.