work Archives - The Sociable

The startup getting creative with your career

9.75K

Creativity is an incredible talent which can be recognized throughout mankind all over the world. No matter where you are...

Science

Ego Depletion: do we have a finite amount of self-control in all of us?

Sam Brake Guia5 years ago

2.53K

Staying motivated is a struggle we can all relate to. Going to the gym, eating healthy or staying late to...

Business

Art as a career? The plight of discouraged young artists

Sam Brake Guia5 years ago

6.52K

When we think of fresh, new startups that are disrupting traditional industries, we often hear common adjectives thrown in front...

Business

The real reason to work for a startup: opinion

Ben Allen5 years ago

1.83K

I've worked for startups for the last six years, and one of my criteria for working life is to never...

Business Technology

Relink Labs: Job searching in the 21st century

Nicolas Waddell5 years ago

2.6K

When I finished school my parents’ first demand was that I start pounding the streets with a backpack full of...

Young Professionals Risky Digital Behavior

Mobile

The everyday things you do that risk your digital privacy #infographic

Piers Dillon Scott10 years ago

4.94K

We all think that we're good with our own data security, but here are some of the small things we do with smartphones & social networks that threaten our own privacy

Brains Byte Back

Brains Byte Back interviews startups and industry leaders that tap into how our brains work. Together with our guests, we explore how knowledge & technology intersect to build a better, more sustainable future for humanity. If you’re interested in ideas that push the needle, and future-proofing for the new information age, join us every other Friday on Spotify, Apple Podcast, or wherever you listen to your podcast.

Episode Description below⬇️

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One week before the pandemic hit, unaware of what was about to take place worldwide, Taylor Hersom quit his job as a Chief Information Security Officer for a local firm in Austin, Texas in the hopes of finding a similar position elsewhere.

Between working at Deloitte where he advised Fortune 500 companies on compliance and security tactics, and his more recent position at the local firm, Hersom didn’t anticipate finding a new job to be a difficult feat.

However, as the pandemic set in, his interview offers dried up, and he turned to UpWork in pursuit of a job. In the beginning, he applied for as many posts as he could find in order to build up his review score.

He began taking on clients and quickly realized that startups needed a lot of help with security and compliance, and he knew this could become a genuine business for him. But what he didn’t realize was just how in demand his services would be.

As time went on, Hersom moved away from UpWork and took on staff to build a team in order to meet demand. Shortly after this, on January 1, 2021, his new company Eden Data was born.

In today’s episode of the Brains Byte Back podcast, Hersom, CEO and Founder of Eden Data, shares how the team has grown in such a short period of time by taking a positive approach to security instead of the traditional fear-based approach.

In other words, instead of securing customers using fears tactics such as telling prospects if they get hacked they will be fined, receive bad PR, or be hated, Hersom advocates that strong security can show prospects that you care about them and their data, which can successfully close more deals.

Hersom also shares how their subscription approach to security and compliance has helped them stand out in this market, allowing them to scale alongside the startups they work with.