sensors Archives - The Sociable

Fitbit unveils new stress detecting features as Google awaits acquisition

5.26K

If successful in acquiring Fitbit, Google may soon know even more intimate details about your emotional states as Fitbit today...

Technology

Pentagon taps private sector to develop drone swarms that can track people, objects in congested areas

Tim Hinchliffe2 years ago

6.95K

The Pentagon's Defense Innovation Unit is calling on the private sector to develop autonomous drones that can track people, vehicles,...

Technology

Pentagon wants commercial, space-based quantum sensors within 2 years

Tim Hinchliffe3 years ago

8.75K

The Pentagon's Defense Innovation Unit is looking to the private sector to develop space-based quantum sensing prototypes within two years...

Technology

US intelligence wants to monitor planetwide ‘construction’ sites from space

Tim Hinchliffe4 years ago

5.55K

The US intelligence community is looking for proposals for an IARPA program that monitors planetwide "anthropogenic activities" such as construction...

Technology

DARPA tests its chemical threat sensors at the Indy 500

Pat Rabbitte4 years ago

5.85K

The Defense Advanced Research Projects Agency (DARPA) announces the results of its chemical threat sensors it deployed at the Indy 500....

Technology

DARPA-backed researchers can ‘see’ around corners with new sensing method

Tim Hinchliffe4 years ago

10.6K

With partial funding from DARPA, researchers at the University of Central Florida (UCF) discover how to "see" around corners with...

Technology

Archaeology turns to tech for uncovering lost civilizations, shipwrecks and history

Tim Hinchliffe4 years ago

12.6K

Archaeology is undergoing a golden age of discovery thanks to advances in tech such as LiDAR, smart sensors, and aerial...

Technology

Indian entrepreneur creates virtual rehab through physical therapy gamification

Tim Hinchliffe5 years ago

6.53K

After enduring a life-altering accident on a motorcycle, an entrepreneur in India set about to fix a broken industry where...

Technology

MIT IoT Bootcamp Students Develop Solution to Save Lives in Turkey With Flood Monitoring

Tim Hinchliffe5 years ago

3.41K

Students at the MIT IoT Bootcamp develop a method to save lives in Turkey utilizing wireless sensor technology to monitor...

Technology

Sensoro is Exploding the IoT With Cutting-Edge Sensor, Beacon Technology

Tim Hinchliffe5 years ago

6.28K

Microsoft Accelerator graduate, Sensoro, is exploding the IoT with the most advanced beacon and sensor technology available on the planet. Sensoro,...

Brains Byte Back

Brains Byte Back interviews startups and industry leaders that tap into how our brains work. Together with our guests, we explore how knowledge & technology intersect to build a better, more sustainable future for humanity. If you’re interested in ideas that push the needle, and future-proofing for the new information age, join us every other Friday on Spotify, Apple Podcast, or wherever you listen to your podcast.

Episode Description below⬇️

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One week before the pandemic hit, unaware of what was about to take place worldwide, Taylor Hersom quit his job as a Chief Information Security Officer for a local firm in Austin, Texas in the hopes of finding a similar position elsewhere.

Between working at Deloitte where he advised Fortune 500 companies on compliance and security tactics, and his more recent position at the local firm, Hersom didn’t anticipate finding a new job to be a difficult feat.

However, as the pandemic set in, his interview offers dried up, and he turned to UpWork in pursuit of a job. In the beginning, he applied for as many posts as he could find in order to build up his review score.

He began taking on clients and quickly realized that startups needed a lot of help with security and compliance, and he knew this could become a genuine business for him. But what he didn’t realize was just how in demand his services would be.

As time went on, Hersom moved away from UpWork and took on staff to build a team in order to meet demand. Shortly after this, on January 1, 2021, his new company Eden Data was born.

In today’s episode of the Brains Byte Back podcast, Hersom, CEO and Founder of Eden Data, shares how the team has grown in such a short period of time by taking a positive approach to security instead of the traditional fear-based approach.

In other words, instead of securing customers using fears tactics such as telling prospects if they get hacked they will be fined, receive bad PR, or be hated, Hersom advocates that strong security can show prospects that you care about them and their data, which can successfully close more deals.

Hersom also shares how their subscription approach to security and compliance has helped them stand out in this market, allowing them to scale alongside the startups they work with.