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The Irish are some of the most active users of the social web, but how important is it for brands to understand how the public uses Twitter, Facebook, Google+, and LinkedIn

This may sound a little shocking at first but in the days immediately after Christmas Apple's share of the tablet market actually fell by 7.1%. This is, however, a sign that the tablet market is maturing rather than any beginning of the end predictions for Apple.

In November 2007, Amazon launched the Kindle. The first of its kind electronic book reader that was supposed to be the death of printed books. That never quite happened. What has happened though, after four consecutive years of phenomenal growth, sales of ebook readers have finally begun to slump, down 36% in 2012. Tablets, the ebook reader's younger and full-featured sibling, are to blame.

Twitter has released its own version of Instagram, in an effort to prevent a loss in users as the photo filtering service moves to Facebook.

SponsorPay interview - smartphone & tablet users want more control over the ads that are served to them, & that's a good thing for advertisers.

If you're outside one of the launch countries should you import a Nexus 7? Yes says our writer but don't expect to get everything the ads promise.

Google's Nexus 7 tablet might have fanboys and critics excited but with a very limited launch in only four countries will its success be equally as limited?

On the evening before its first birthday, Google+ has released an Android tablet app and announced some platform statistics to help quieten cynics.

Mozilla wants to "reinvent the browser for a new form factor", a sentiment shared by the open-source software developer as it unveiled Firefox Junior, an iPad web browser.

The new iPad now accounts for almost 5% of the iPad family web traffic share just days after being released. The new iPad was released in 10 countries in total on Friday March 16.

Apple iPad users have downloaded some three billion apps cumulatively since the revolutionary device was first introduced in January 2010. Compare this to Android tablets users who are estimated to have downloaded just 440 million so far, some 582% less.

We've seen end of year lists from Twitter, Google, and YouTube so far and now AddThis has added its data to the collection. And they reveal a little bit more than the others.

Can Twitter's yearly trends and Google Zeitgeist really tell us about the past year?

Google's company-wide efforts to unify design and user experience across all products show no signs of abating as Google this evening introduced another tablet friendly update to Google Search.

Amazon has reportedly increased its Kindle Fire order to five million units by the end of 2011 as pre-orders continue to be stronger than expected. Amazon had already last month increased its order from 3.5 million to four million units.

In the latest platform versions report from Android Developers, Honeycomb, the tablet-only version of Android has scored disappointingly, accounting for only 1.8% of all Android devices. Compare this to Apple's 250 million iOS devices, substantially more than 1.8% of those are iPads.

HeyStaks, the Irish social search start-up, has launched two new mobile apps specifically tailored for the iPad and Android tablets. These two new apps will compliment already existing apps for the iPhone and Android smartphones.

Amazon has scheduled a media event in New York on September 28th, mounting speculation that their forthcoming Amazon tablet will be announced. The tablet is expected to begin retailing in October or November at $299, considerably less than the entry-level Apple iPad.

Following a controversial precedent set by Apple exactly five years ago with the release of the iPod Touch, Microsoft has announced that the next iteration of Internet Explorer, IE10, will no longer support Adobe Flash in Windows 8's new tablet-friendly mode.

Amazon is reportedly in talks with publishers to launch a subscription-based book service, similar to video-streaming service Netflix in the Americas, according to the Wall Street Journal. Amazon would offer nearly unlimited access to its digital library of books for a fixed monthly fee - an offer that would surely delight most bookworms.