As an Account Manager and Social Media Manager with Ireland's largest social media agency Ciaran Treacy worked for some of the world's top brands Vodafone, Nokia, News International, Ebookers, Chevrolet, and UNICEF. As well as regularly blogging about media and technology on his own site Ciaran is also an Online Marketing Executive with The Doyle Collection.
2013 is the year of the smartwatch, but can this new industry last, and will crowdfunded operations be squeezed out by the likes of Sony, Samsung, or Apple?
Has YouTube lost its way by introducing a paywall for some content?And why are we so uncomfortable with ads in our social networks? Ciaran Treacy has a look
Nokia's recent and timely announcement of a brand new mid-range Lumia, the Lumia 820, has coincided with my own considerations to buy a new phone. I want to buy a Nokia but refuse to as long as it continues to exclusively run Windows Phone.
I'm going to start off with a disclaimer; I've never particularly liked TweetDeck. I find its interface clunky, and as someone who works in social media, it doesn't quite have the suite of tools that other products like Hootsuite offer. However, it is one of the most popular Twitter clients out there, and the news of it now being discontinued on mobile, to live on as a Web and Chrome app, has been met with widespread dismay. But Twitter (mostly) killing TweetDeck is a good thing, and here's why.
Twitter & Facebook might be the big boys but Google+'s rich features & integration with Search mean it's more useful to marketers than most of them realise