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The IT industry is one of those industries that keep evolving at a very fast pace, bringing something new into...

China has overtaken America as the largest single market for smartphones and tablets, according to information released by the app analytics firm Flurry

Social networks don't give you many options for analytics but with Google+ you can get an impression of how popular your images are.

Facebook is renewing its efforts to remove fake likes from companies' brand pages and this be bad news for SME/EMB

Want to know what links are garnering the most attention on the web right now? With bitly's new graduated lab experiment, Realtime, now you can.

Google Chrome has managed to retain its position of prevalence over Internet Explorer for a second consecutive month according to data from web analytics firm StatCounter.

DataSift has added Wikipedia as a data source in its Social Data Platform, allowing companies to track mentions of products and services in real-time on the internet's largest user collaborated encyclopedia.

Bit.ly rolls out a new interface with an emphasis on discovery over stats - but has the link shortening service lost its focus?

During Google's Q1 2012 earnings call, Chief Business Officer Nikesh Arora revealed that Google Analytics, Google's website statistics service, is used on over 10 million websites.

We're live from the Measurement.ie Conference where some of Ireland's digital media leaders are discussing social media, analytics, metrics, content and best practice

Tapaddo founder, Dermot Daly, discusses social metrics and app analytics - what is the difference and how do you protect privacy?

We talk to Georgina Bowes, the Digital Communications Manager at Glanbia, about professional social media analysis ahead of Measurement.ie

On February 15 Damien Mulley will gather the country's best social & digital media practitioners into the National College of Ireland for the Measurement.ie conference

Twitter is set to unveil its long-awaited analytics tool, as well as a new blog that will "highlight great pieces of Twitter in real time", in the coming months. Yesterday we reported that Twitter would shortly introduce enhanced brand pages.

It started out as a challenge but Google+ user Keyan Mobli's Google+ post has given us significant early insights into the Google+ ecosystem.

Twitter has just announced Twitter Web Analytics on their developers blog - a new service that will allow webmasters to accurately measure the amount of traffic Twitter is sending to their websites.

Yesterday we reported how one could avoid Twitter's somewhat annoying t.co URL shortener by using lesser known URL services like j.mp, or by keeping the URL length to 20 characters or less. Unfortunately, this hack will not last forever as Twitter does plan to wrap all links, regardless of length, with its own t.co link service. Why? It's all to do with analytics.

Twitter really, really wants to to use t.co links, but if you don't want to you can avoid them.

Google Transparency Report, the search giant's server analysis tool has added realtime analytics and added data about local outages, the company has announced. Google Transparency Report is Google's public service site in which the company shows how it interacts with government bodies and manages user access to the company's services.

Under MediaSift’s DataSift brand the freemium service will allow users to search and filter Twitter’s full firehose of content according to over 40 pieces of metadata contained in each tweet. The company will also aggregate and analyse Twitter content according to user sentiment, user influence, reach and text analysis.